Despite The Line project contributing to a $27 million budget deficit, Saudi Arabia remains unwavering in its ambition to transform the nation into a global symbol of opulence and innovation. From a massive cube that could fit 20 Empire State Buildings to a Miami-inspired desert oasis, the latest addition to this grand vision is Desert Rock, an architectural feat carved into the mountains of the Hejaz region.
Welcome to Desert Rock. Saudi Arabia’s transformation continues with the unveiling of Desert Rock, an exclusive resort nestled in the rugged terrain of the Hejaz Mountains. As part of the Red Sea Global megaproject, this stunning creation by Oppenheim Architecture blends luxury and nature in a way rarely seen before. Inspired by the ancient Nabataean civilization—known for their iconic stone-carved structures—Desert Rock offers a modern take on historical ingenuity.
Pioneering design and architecture. Spanning nearly 7.5 acres, Desert Rock features a range of accommodations seamlessly integrated into the dramatic landscape. Highlights include the Cliff Hanging Villas, gravity-defying accommodations suspended from the edge of cliffs; Mountain Crevice Villas, villas tucked into natural crevices that offer an intimate connection to the surroundings; and Mountain Cave Suites, luxury suites carved directly into the rock. Finally, the jewel in the crown is the Royal Villa, designed to provide the highest level of privacy and exclusivity.
Constructing the resort required extensive engineering, including tunneling through mountains and intricate rock carving over seven years. The result is a breathtaking blend of modern technology and natural beauty, creating a harmonious, sustainable retreat.
Luxury meets sustainability. Operated by Red Sea Global, Desert Rock is more than just a luxury getaway—it’s a statement of sustainable innovation. CEO John Pagano emphasizes that the resort merges high-end hospitality with eco-conscious practices, ensuring minimal environmental impact while enhancing the natural ecosystem.
Key sustainable practices include recycling excavation materials for resort infrastructure and planting native species to regenerate the valley’s ecosystem. Desert Rock also employs passive cooling systems and energy-efficient technologies to reduce carbon footprints.
Vision 2030: a bold blueprint. Desert Rock is a cornerstone of Saudi Arabia’s Vision 2030, a strategic plan to reduce reliance on oil and establish the Kingdom as a premier global tourism destination. Projects like Neom, Qiddiya, and the Red Sea megaproject aim to position Saudi Arabia as a leader in sustainable luxury tourism. The resort’s launch follows the opening of Sindalah, Neom’s first phase, further solidifying progress toward this ambitious roadmap.
Booking and pricing. True to its exclusivity, Desert Rock caters to the elite. Reservations are now open, with rates starting at $2,200 per night, varying by villa type and stay duration. This price tag underscores the premium experience offered in this unparalleled retreat.
Images | Red Sea Global | Oppenheim Architecture
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