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Luma Dream Machine: What It Is, How It Works, and How You Can Use It to Generate Videos for Free

A breakdown on what you need to know about this powerful AI tool that lets you create videos from text prompts and photos for free.

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Yúbal Fernández

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Tech journalist with over eight years of experience. I specialize in mobile devices, PCs and consumer tech, as well as software and apps. Head of Xataka Basics, where everyone can find complex tech topics explained in an easy and accessible manner. LinkedIn

Amid recent announcements, we’re going to explain what the Luma Dream Machine is and how it works. In essence, it’s an artificial intelligence model specialized in creating ultra-realistic videos from a prompt or an image. In the end, it's one of those AI tools that appears from time to time to change everything and surprise us with the advances in this technology.

We’ll start explaining what Luma, which has surpassed OpenAI’s Sora in the AI-generated video revolution, really is. Below, you’ll also find information on how it works and how you can use it.

What Is Luma Dream Machine?

Luma Labs is a company that develops artificial intelligence models. Its video generation model, Dream Machine, is often referred to as Luma AI, Luma Dream Machine, or simply Dream Machine.

The Dream Machine model generates videos from text prompts or images. This means that you can input your desired content, and the AI will create a video based on your input. Additionally, you can also provide a photo for it to generate a video from.

This tool allows you to create creative content and short videos without the need for experience in recording and editing. You can also customize the content by providing detailed descriptions in the prompts you use.

Luma Dream Machine

More interestingly, Luma Dream Machine is free to use. It allows you to generate 10 pieces of content per day during high traffic, or 30 on normal days. If you require more, there are Standard, Pro, or Premier plans available for $24, $80, and $400 per month, respectively. These plans let you generate more content at increased speed and eliminate Luma's watermark.

How Does Luma's Dream Machine Work?

Luma Dream Machine operates similarly to other AI systems for content generation, with the key difference being that its engineers have trained it using videos. This training allows it to recognize objects, types of movement, and descriptions within videos, as opposed to just images.

To use Luma Dream Machine, you start by providing a prompt, which is a set of textual commands that describe what you want to be generated. You can use natural language, or even include a photo as a reference for the video. You’ll need to be as accurate as possible.

Next, the AI uses Natural Language Processing (NLP) to interpret your prompt, analyzing and understanding it with the description you provide.

It then generates a video based on your request using its generative neural network models. By leveraging its training and understanding of your prompt, the Dream Machine creates a video that aligns with your request in just a few seconds.

How to Use Luma Dream Machine

Luma Dream Machine

First, you’ll need to go to Dream Machine’s official website: lumalabs.ai/dream-machine. There, you’ll see a description of the AI and a Try Now button. Click on it to start the registration process.

Luma Dream Machine

Then, you’ll need to log in using your Google account and link it to Luma. To do this, simply click on the Sign in with Google button and choose the account you want to link.

Luma Dream Machine

This will take you to the Dream Machine home screen. There, you’ll have a space to write what you want to generate. You can add a photo for context or ask the AI to use its content. You can also simply enter a text prompt for your request. It must be in English for it to work properly.

Luma Dream Machine

And that’s it. With this information, Luma’s AI will generate your content.

Currently, you can use it for free to create 10 videos a day. If you wish to generate more pieces of content at a faster race, you’ll have to use the paid versions. The results will appear below the writing bar. You can hover your mouse over it to see it move and then download or view the content in larger versions.

Related | ‘Have I been Trained?’ Is a Site That Helps You Find Out if Your Data and Work Have Been Used to Train AI

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